It is particularly apt that a group with the name and track record of Perpetual is driving a comprehensive planned giving research agenda for Australia. Such giving is indeed 'perpetual' and means large and often enduring income streams for the nonprofit sector.
CPNS has partnered with Perpetual to create more knowledge about this important activity, particularly exploring planned giving behaviour, attitudes and practices in this country. Perpetual is providing both funding and expertise to the project, which ultimately hopes to encourage a shift in Australia's giving culture from spontaneous to planned contributions.
Project funding appropriately is from two Perpetual trusts set up by people whose planned giving continues to make an impact on the Australian community - the Samuel and Eileen Gluyas Charitable Trust and the Edward Corbould Charitable Trust.